How to add tracking pixels to EasySell ?
EasySell Order form, allows you to add as many tracking pixels as you want, it will auto-detect pixels you already configured on your Shopify Admin, but you can add additional ones.
Here is a list of the available tracked events:
To add a pixel, go to Settings > Pixels, if this is your first pixel then click Add new pixel, otherwise click Add, then you will be asked to choose the Pixel type from the list, finally you need to put your Pixel ID, and save.
You can prevent EasySell from tracking any events on your store, by clicking on Disable EasySell Pixels.
To add Facebook conversion API, go to Settings > Pixels, click Add, then choose Facebook Conversion API from Pixel type list, finally add your Pixel ID and Access Token, and save.
Here is a video explaining how to generate an Access token for a Facebook Pixel
Here is a list of the available tracked events:
| Pixel | Events Tracked |
|---|---|
| Facebook Pixel | InitiateCheckout, Purchase |
| Facebook Conversions API | Purchase |
| Snap Pixel | START_CHECKOUT, PURCHASE |
| TikTok Pixel | InitiateCheckout, Purchase |
| TikTok Events API | CompletePayment |
| Pinterest tag | Checkout |
| Google Tag (gtag) | InitiateCheckout, Purchase |
| Google Ads | Conversion (Purchase) |
Add new pixel
To add a pixel, go to Settings > Pixels, if this is your first pixel then click Add new pixel, otherwise click Add, then you will be asked to choose the Pixel type from the list, finally you need to put your Pixel ID, and save.
You can prevent EasySell from tracking any events on your store, by clicking on Disable EasySell Pixels.
Add Facebook conversion API
To add Facebook conversion API, go to Settings > Pixels, click Add, then choose Facebook Conversion API from Pixel type list, finally add your Pixel ID and Access Token, and save.
Here is a video explaining how to generate an Access token for a Facebook Pixel
Updated on: 14/04/2023